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Washington Report on Middle East Affairs, January/February 2003, pages 24-26

Two Views

Time to Intensify Our Efforts

Building a Counter-AIPAC

By Josh Reubner

Henry David Thoreau, arguably the greatest American philosopher and practitioner of nonviolent resistance to injustice, recognized that the U.S. political system is particularly prone to the pernicious influence of foreign interests. In his classic essay, On the Duty of Civil Disobedience, Thoreau wrote: "I quarrel not with far-off foes, but with those who, near at home, cooperate with, and do the bidding of those far away, and without whom the latter would be harmless."

Indeed, could there be a more apt definition of the role played by the American Israel Public Affairs Committee (AIPAC) and the rest of the American Jewish community's misrepresentative leadership in the formulation of U.S. foreign policy toward the Israel-Palestine conflict? (Israel's first prime minister, David Ben-Gurion, was fond of declaring that there is a "collective obligation of all national Zionist Organizations to aid the Jewish state under all circumstances and conditions even if such an attitude clashes with their respective national authorities.")

For decades, AIPAC and other neoconservative American Jewish organizations masquerading as mainstream have worked unflaggingly to align U.S. diplomatic, economic and military foreign policy with Israel's oppressive military occupation of Palestinian land and people. Together with some anti-Semitic Christian evangelicals who view the Jewish people as pawns in their plans to bring about Armageddon, and an American arms industry which benefits materially from the continuation of the conflict in the form of a yearly $2 billion subsidy from U.S. arms grants to Israel, AIPAC has helped to create an interlocking and overlapping set of interests—an "unholy triple alliance" of sorts—which together serves to make the U.S. complicit in denying fundamental human, political, social and economic rights to an entire people.

The Hebrew Prophet Amos proclaimed: "Let justice roll down like water, and righteousness like a mighty stream." Unfortunately, when it comes to the Palestinians much of the American Jewish leadership has chosen to disregard Amos' call to social justice and has remained silent regarding Israel's brutalization of the Palestinian people. Throughout the years, however, American Jews, who draw inspiration from their religion's commitment to justice and righteousness, have refused to acquiesce to this culture of silence. Over the past two years, as the Oslo "peace process" was derailed and exposed as a cover for Israel's drive to impose a permanent bantustan-like system of apartheid on the Palestinian people, American Jewish advocacy for a just peace between Israelis and Palestinians has expanded.

Israel's "pro-occupation lobby" fears the emergence of a Jewish peace movement in the U.S.

Indeed, in virtually every large American Jewish community there is a growing, organized movement in open revolt against the agenda of the neoconservative, unelected leadership of their community. Not since the first Palestinian intifada in the 1980s have thousands of American Jewish activists banded together to reclaim the best of their moral heritage of pursuing justice from a spiritually bankrupt leadership whose unabashed adoration of nationalism is nothing less than modern-day idol worship. Dozens of proudly self-identifying Jewish groups, from Jews Against the Occupation (JATO) in New York to a Jewish Voice for Peace (JVP) in San Francisco, have stood up to say that they no longer will permit Israel to oppress the Palestinians in their name.

Although, in public, Israeli government spokesmen and AIPAC officials attempt to denigrate the American Jewish peace movement as an "extremist, marginal, fringe phenomenon," in private they bite their nails and fret over the disappearance of an illusory unanimity. (This writer once asked an Israeli Embassy employee whether she was aware of the activities of the growing American Jewish peace movement. She admitted, quite candidly, that not only was the embassy aware of the phenomenon, but that it was preoccupied with its implications.)

Israel clearly understands that when U.S. policymakers realize that AIPAC represents only a small fraction of the American Jewish community, and that only its extremist right-wing fringe will give Israel carte blanche to brutalize the Palestinian people, Washington's unconditional support for Israel's occupation will be in jeopardy. Israel's "pro-occupation lobby" also fears the emergence of a Jewish peace movement in the U.S. because such a movement could play a leading role in a broad American effort for a just peace in Palestine and Israel—one which cuts across religious and ethnic lines. Such a movement easily could overwhelm numerically the narrow special interests of the "unholy triple alliance."

Indeed, by its very presence, a flourishing American Jewish peace movement would shield its allies from the "pro-occupation lobby's" often spurious assaults equating any legitimate criticism of Israel's military occupation with "anti-Semitism."

Perhaps it was this fear of a vibrant American Jewish peace movement, not only capable of working with, but actively seeking the cooperation of American Arab and Muslim organizations, that prompted Israel and AIPAC to try to foil the attempt by our organization, Jews for Peace in Palestine and Israel, and American Muslims for Jerusalem (AMJ) to bring a congressional staff delegation to Palestine and Israel in August. Despite promises from the Israeli Embassy that the delegation would be treated "with dignity," Israel stamped "denied entry" on the passports of representatives of the government which provides it with more than $3 billion yearly, and threatened the delegation with violence. Before we could even issue a press release to clarify the situation, the Israeli Foreign Ministry (along with the U.S. State Department) was coordinating its story with AIPAC on Capitol Hill to "spin" it and have people believe that Israel did not deny entry to the congressional staff delegation! We later found out that Israeli Interior Minister Eli Yishai personally attempted to keep the delegation out of the occupied Palestinian territories. Such high-level concern about the activities of one grassroots American Jewish peace organization reveals just how concerned Israel is about this movement.

The time is ripe for an American Jewish peace movement—working in conjunction with a broad spectrum of concerned American citizens of varying religions and ethnicities—to topple the house of cards that the "unholy triple alliance" has built and to expose AIPAC for the paper tiger it is. AIPAC's near mythic stature in the eyes of many of its admirers and detractors is folly. Its oft-cited ability to oust from Congress those they consider to be undesirables—such as Reps. Earl Hilliard and Cynthia McKinney—is inflated. True, AIPAC controls numerous political action committees (PACs), which played a large role in funding the Hilliard's and McKinney's Democratic primary challengers. Both seats were vulnerable, however, for reasons having nothing to do with the Israel-Palestine conflict. Had they enjoyed "safe seats," no amount of money could have defeated them.

The emergence of an energetic, conscientious American Jewish grassroots peace movement already is evident. What is now necessary is to transform this dynamic movement's moral weight into political muscle capable of convincing members of Congress that AIPAC represents no one but its own narrow membership base, and that American Jews who remain faithful to the moral precepts of their religion, and who are concerned with promoting a U.S. foreign policy supportive of human rights, have no choice but to advocate for the freedom, dignity and security of both Palestinians and Israelis.

Without doubt, it will take quite some time and a commensurate expenditure of resources to rival the organizational clout and political pull AIPAC enjoys today. All movements for social change, however, especially those seeking peace and justice, begin small. This should not serve as a deterrent. In his own era, Thoreau confronted an even more evil, more well-entrenched system of interests in the United States which eventually was defeated: the institution of slavery. When he wrote On the Duty of Civil Disobedience, Thoreau's optimistic belief in the abolition of slavery may have seemed naíve to some and fanciful to others. Yet he recognized "that if one thousand, if one hundred, if ten people whom I could name—if ten honest people only—aye, if one HONEST person, in the State of Massachusetts, ceasing to hold slaves, were actually to withdraw from this co-partnership, and be locked up in the county jail therefor, it would be the abolition of slavery in America. For it matters not how small the beginning may seem to be: what is once well done is done forever."

Josh Ruebner is co-founder of Jews for Peace in Palestine and Israel (JPPI) and a former Analyst in Middle East Affairs for Congressional Research Service (CRS). He can be contacted at <josh@jppi.org>.

CAIR-Southern California: A Case Study in Achieving the Organizational Holy Grail

By Issam M. Nashashibi

Approximately 1,500 people attended the annual banquet. Some attendees traveled from as far away as Arizona and Nevada—a considerable endorsement for the five-year-old Southern California chapter of the Council on American-Islamic Relations (CAIR).

That evening, attendees contributed over $530,000 to the chapter. Not only was that more than enough for its annual budget, but it represents yet another record in an economic environment where charitable donations are expected to fall by more than the 2.3 percent decline experienced last year, according to the Dec. 2, 2002 issue of Newsweek.

By any measure, these achievements are clear proof of an organizing success about which many established groups can only dream. This triumph can only mean that the chapter must be doing things, not only right but also well. Like a successful business that meets its customers' needs, the CAIR chapter must be fulfilling its community's expectations and touching people's lives to be able to motivate its constituency and receive these unmistakably powerful endorsements.

Such accomplishments cannot be achieved haphazardly; they must be based on a prescription of "organizing for success." As a management analyst who is both an organizing "consumer" and part-time "community service activist," this writer believes that the formula includes a well-orchestrated meshing of four ingredients: a defined but flexible strategy to implement a clear vision; a community service culture; decentralized organization; and effective and frequent communications with its target audiences. These ingredients are outlined below.

Defined Strategy

CAIR starts with a clear and simple vision that is the cornerstone of any successful strategy: promoting better understanding between Muslims and non-Muslims, as well as advancing and defending Muslim Americans' civil rights. To implement this vision, CAIR's strategy is to build strong relations with like-minded civil rights organizations and empower the community at all levels.

Because it understands the hard work needed to reach U.S. public opinion directly, the chapter leadership did not fall into the trap of the "known and comfortable" path used in most of the countries from which CAIR's leadership emigrated. Specifically, it does not assume that speaking to the U.S. administration is the same as addressing the American public.

In addition to building relationships with local ethnic and civil rights groups, CAIR has built strong relationships with many like-minded Muslim and non-Muslim organizations. This includes organizing volunteers to assist in local public television fund-raising, organizing health-day services for the indigent, and a hugely successful library project which has placed over 14,000 books and videos about Islam in over 700 local libraries. The chapter's library project later became a national CAIR project.

Community Service Culture

From its inception, CAIR has addressed the tough tasks of empowering community members by holding seminars on media, lobbying, public speaking and organizing. It has also organized voter registration drives and town hall meetings with public officials. One advantage of these town hall meetings is that the work of public officials is demystified as community members are able to address their elected officials directly and simply. In addition, the chapter serves individual community members through a direct and effective response to civil rights and discrimination challenges.

This community service culture permeates every interaction with the CAIR chapter. A call or visit to the office not only is met with professionalism, but receives a prompt response. It would have been very easy for the organization, led as it is by successful business people and highly educated engineering and health professionals, to fall into a patronizing and elitist "we know what is best" culture. It is probably for that very reason, in fact, that CAIR's leadership has worked hard at recruiting and instilling a community service culture in its seven full-time staff members, four interns and dozens of volunteers.

Decentralized Organization

A direct result of its community service culture, CAIR's decentralized organization has greatly facilitated its ability to serve its community. While its national office sets annual policy, its implementation is mainly the chapter's job. The chapter has the added responsibility of adapting these policies to suit local needs, through consultation with carefully selected and appointed local chapter boards and effective community feedback mechanisms.

CAIR's fund-raising efforts are decentralized as well, and 75 percent of the funds raised locally are retained by the chapter. Such decentralization gives donors the opportunity to see how their funds are spent and thus vote their approval with their pocketbooks. The chapter's trend-bucking rise in donations represents a strong vote of confidence in the chapter's performance on the ground.

Effective Communications

Like any business that must understand its target customers to succeed, CAIR clearly defines and distinguishes between its external and internal audiences. It describes its external audience as "mainly those who have not completely made up their minds to hate us—such as Christian and Jewish Zionists." Its internal audience is identified as "the Muslim community and its friends, such as Christian Arabs." These clear definitions enable the organization to deliver its message to and receive feedback from the appropriate audience.

CAIR's Southern California chapter has worked and concentrated on its professional effort to monitor and build relations with the local media, through regular meetings and by being a reliable and prompt information resource. This effort has paid dividends in the media's improved coverage of the community, various published opinions by the chapter's volunteer communications director, and the media's seeking of chapter views on matters that affect the community. The chapter also has worked to raise the Muslim community's profile with elected and appointed officials and increase public awareness of Islam through sensitivity training at various public institutions and encouraging community open-house activities.

To reach its internal audience, the chapter works through a 13-member local board, whose very involved members include professionals and youth. Other methods include visits to various mosques, frequent e-mail and mail updates, newsletters and ethnic media, as well as various presentations and conferences.

Another very effective way of receiving timely community feedback is through an electronic discussion list that allows interaction with chapter board members and staff on various issues. In addition, local board members are active in one or more committees, which facilitates much community interaction and feedback.

While it may be argued that "if it ain't broke, don't fix it," the chapter and the organization as whole are moving toward direct elections of board members. It also appears that any community dissent on direct elections is more than mitigated with an activist board, as well as with frequent and open communications channels that allow the chapter staff to take a good measure of the community's pulse on various issues.

Although some contend that CAIR's success lies in its religious appeal, this does not square with donation trends, or the fact that various area mosques and other Muslim organizations are vying for the same funds. What is clear is that the most effective route to activism success must be that an organization touches people's lives through community service—be it defending Muslim civil rights, empowering community members or easing their children's time at school through better Muslim images and sensitivity training. That is a lesson we all can learn.

Issam M. Nashashibi, a U.S.-based director of Deir Yassin Remembered, is a former resident of Southern California.